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Total Picture Radio with Peter Clayton|PEAK: How Great Companies Get Their Mojo From Maslow Episode
Chip Conley is the founder, President, and CEO of Joie de Vivre Hospitality. Starting out in 1987 at the age of twenty-six with his creation of San Francisco's legendary Phoenix Hotel, once a haven for faded rock stars, Conley was profiled by USA Today as one of its People to watch in 2001, he seemingly could do no wrong. His company, which operates a chain of boutique hotels in the San Francisco Bay area, was riding high on the dot-com boom. But then the bubble burst, followed by 9/11 and an industry-wide crisis that hit his upscale business hard. As his world crumbled around him, Conley turned to the writings of psychologist Abraham Maslow for inspiration.
Chip has written a series of business books including The Rebel Rules: Daring to be Yourself in Business (foreword by Richard Branson) and Marketing That Matters: 10 Practices to Profit Your Business and Change the World. In his recent bestselling new book , PEAK: How Great Companies Get Their Mojo From Maslow, Chip shares his unique prescription for success based on legendary psychologist Abraham Maslow's iconic Hierarchy of Needs.
Chip's new theory illustrates how Employees, Customers and Investors are ultimately motivated by peak experiences that address their higher needs-and he demonstrates how to create these experiences for each using real-world examples from his own company and others. Chip credits this theory for helping Joie de Vivre triple its annual revenues between 2001 and 2008 (2008 projected revenues of $250 million).
About Chip Conley
A popular speaker and innovative leader, Chip is regularly consulted by corporate, civic and academic institutions for his opinions, guidance and wisdom on building and maintaining a successful and transformative enterprise in areas such as organizational leadership, creative business development, corporate social responsibility and spirit in business. In his bestselling new book, PEAK: How Great Companies Get Their Mojo From Maslow, Chip shares his unique prescription for success based on the iconic Hierarchy of Needs. His new theory illustrates how Employees, Customers and Investors are ultimately motivated by peak experiencesand he demonstrates how to create these for each using real-world examples from his own company and others.
[ Mon, 11 Aug 2008 09:37:10 -0400 ]
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