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The Advertising Show|Dan Roam Discusses How Solving Problems And Selling Ideas Can Be Easy When You Draw A Simple Picture Episode
This week Co-Host Brad Forsythe interviews Dan Roam, Author of The Back of the Napkin: Solving Problems and Selling Ideas with Pictures. Dan Roam is the founder of Digital Roam Inc, a management consulting company that helps business executives solve complex problems through visual thinking. His business book The Back of the Napkin: Solving Problems and Selling Ideas with Pictures was published March 2008 by Penguin Portfolio. Through consulting projects and lectures, Dan has used his unique visual thinking approach to resolve business challenges at Microsoft, Google, Wal-Mart, eBay, Wells Fargo, Infosys Consulting, The Federal Reserve Bank of New York, The Thomson Corporation, Sun Microsystems, Peet’s Coffee & Tea, The MIT Sloan School of Management, The US Navy, Time Warner, Microsoft, Schlumberger, Aetna, HSBC, Lehman Brothers, GE, and the United States Senate. Dan developed his understanding of the power of pictures as a business problem-solving tool when he...
23-May-08 9:00 AM
[ Fri, 23 May 2008 14:00:00 GMT ]
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