TruMix.com : Podcasts : PharmaVOICE Podcasts|Precommercial Marketing and Planning: Laying the Ground Work for Future Success Episode Episode

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PharmaVOICE Podcasts

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PharmaVOICE Podcasts|Precommercial Marketing and Planning: Laying the Ground Work for Future Success Episode

Date: 10/23/2007Length: 00:14:53Size: 6.81MBThought Leader: Laurie Lucas, Founder and Principal, L3 Healthcare MarketingMs. Lucas provides details on how to develop an informed view of the market for your brand during the precommercialization phase. The discussion covers the risks for not doing so, the benefits of a prelaunch strategy, and the tactics for ultimate success.Play Full Podcast For more information on how you can be featured in a podcast, contact Dan Limbach at dlimbach@pharmavoice.com or call him at (847) 594-0157.

[ Mon, 29 Oct 2007 13:38:00 +0000 ]

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