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The Market Research Podcast

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The Market Research Podcast in a creation of B2B International who specialises in carrying out ad-hoc business to business research that is custom designed for our clients needs. As our name suggests we have carried out research in most industrial sectors with experience spanning all corners of the globe.

The Market Research Podcast|A Practical Guide To Market Research - Chapter 9 - Turning Data Into Findings Episode

Welcome to the audio serialisation of “A Practical Guide To Market Research” written by Paul Hague, Managing Director of B2B International. This chapter covers: • Things to think about at the outset that will help the analysing of quantitative data.• How to analyse and interpret quantitative data. • Different types of quantitative data including ordinal and categorical data. • [...]

[ Mon, 25 Jun 2007 14:24:08 +0000 ]

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