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Trumix.com : Podcast : Business : Business

The Small Business Owners Manual

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Language: English
Category: Business / Business
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Author read of his book, which now or will eventually include segments on: Choose among 13 ways to get new financing and the 17 steps to building a winning loan package. • Weigh the pros and cons among 8 legal structures, from corporations to LLCs. • Write winning ads and analyze 16 advertising and marketing alternatives including the latest in Search Engine Marketing and Search Engine Optimization. • Develop a powerful business plan in half the time. • Learn to sell products and services by considering 10 possible sales and distribution channels. • Discover the latest trends to quickly and inexpensively set up a web-site and e-store. • Get taxes paid on time, collect from deadbeats, protect the business from litigation and get legal agreements with teeth by effectively finding and partnering with CPAs and attorneys. • Get a quick overview of the 14 top forms of business insurance including workers comp and medical. • Looking to lease? Exploit a comprehensive review of the top 18 critical factors used to evaluate locations and 24 of the most important clauses in lease agreements. • Understand the legal side of hiring, firing, and managing employees and contractors. • Minimize taxes by learning the ins-and-outs of business income taxes, the top 5 payroll taxes, sales and use taxes, common tax dodges, and the latest loopholes for business owners. Filing schedules, form names, form numbers and download links are also included. • Credit cards are critical these days - so learn how the system really works and minimize chargebacks, disputes and headaches. Includes 35 important definitions and 12 ways to minimize fraud. • Lots more too!


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Chapter 2 Part 3, Legal Forms of Business Ownership

We're in chapter 2 discussing the forms of business ownership and in this segment describe corporations ("C-Corp), and Subchapter S Corps, including the issues of personal guarantees andlimited liability of the owners, tax considerations, double-taxation with dividends, regulatory effects and other pros and cons of each ownership type....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ ]



Chapter 2 Part 3, Legal Forms of Business Ownership

We're in chapter 2 discussing the forms of business ownership and in this segment describe corporations ("C-Corp"), and Subchapter S Corps, including the issues of personal guarantees and limited liability of the owners, tax considerations, double-taxation with dividends, regulatory effects and other pros and cons of each ownership type....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Mon, 1 May 2006 00:00:01 GMT ]



Chapter 2 Part 2, Legal Forms of Business Ownership

We're in chapter 2 and discuss the different forms of business ownership including the Sole Proprietorship ("DBA"), General and Limited Partnerships, and Corporations. In the next section we review Sub S Corps, the Limited Liability Company ("LLC"), and the Professional Corporation. We talk about the features and benefits of each (e.g., limited liability), regulatory burders, and tax effects....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Wed, 26 Apr 2006 00:00:01 GMT ]



Chapter 2 Part 2, Legal Forms of Business Ownership

We're in chapter 2 and discuss the different forms of business ownership including the Sole Proprietorship ("DBA"), General and Limited Partnerships, and Corporations. In the next section we review Sub S Corps, the Limited Liability Company ("LLC"), and the Professional Corporation. We talk about the features and benefits of each (e.g., limited liability), regulatory burders, and tax effects....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ ]



Chapter 2 Part 1, Developing Your Unique Selling Proposition (USP) and Business Plans

We're begin chapter 2: Beginnings of Your Small Business, discussing the importance of a well thought out Unique Selling Proposition (USP) that explains to you - and the world - why anyone should purchase your products and services. Then we move onto building an informal business plan (in half the time required by the more formal approach often demanded by venture capitalists and other financing sources) to help management decide upon objectives, and then acquire the needed resources - and fund...

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ ]



Chapter 2 Part 1, Developing Your Unique Selling Proposition (USP) and Business Plans

We begin chapter 2: Beginnings of Your Small Business, discussing the importance of a well thought out Unique Selling Proposition (USP) that explains to you - and the world - why anyone should purchase your products and services. Then we move onto building an informal business plan (in half the time required by the more formal approach often demanded by venture capitalists and other financing sources) to help management decide upon objectives, and then acquire the needed resources - and funds -...

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Mon, 24 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 6, Advertising and the Law; and Figuring Your ROI on Advertising

We finish chapter 4: Marketing - Artillery for Sales, with a talk about the laws affecting advertising, a model to determine the ROI on advertising expenses and whether to produce ads in-house or with an advertising pro...

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 22 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 6, Advertising and the Law; and Figuring Your ROI on Advertising

We finish chapter 4: Marketing - Artillery for Sales, with a talk about the laws affecting advertising, a model to determine the ROI on advertising expenses and whether to produce ads in-house or with an advertising pro....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Fri, 21 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 4, Small Business Marketing Programs - Delivering your message via printed newsletters, email marketing (aka spam), yellow pages ads, radio, television and CATV advertsing

We're in chapter 4: Marketing-Artillery for Sales, and discuss the best use of printed newsletters, why email marketing (aka spam) is often not effective, when to consider yellow-pages advertising, and how to consider and advertise through radio, television, and CATV (cable-television)....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 5, Small Business Marketing Programs - Corporate Image, Trade Shows, Conventions, Co-op Advertising Programs, and Chamber of Commerce

We're in chapter 4: Marketing - Artillery for Sales, and discuss when to consider trade shows and conventions, explains co-op ad programs and how your business may team with a financial partner to reduce the cost of advertising campaigns, the pros and cons of chamber of commerce and similar networking organizations. Then, the discussion moves on to corporate identity issues such as trademarking, deciding upon a company name, slogan, logo, and colors....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



The Latest In Starting A Successful E-Store: Joe Kennedy - Jason Steinl KYGT Radio Interview

Talk show host Jason Steinl leads Joe through a comprehensive hour long radio interview on the latest in starting and growing a successful e-store. Includes what to sell, what Internet services to use, what you need to know, estimated costs, and how to figure if your margins are acceptable....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 2, Small Business Marketing Programs - Delivering your message via Direct Mail; Effective Press Releases and PR

We're in chapter 4: Marketing-Artillery for Sales, and discuss effective direct mail programs, press releases, and PR programs...

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 3, Small Business Marketing Programs - Using Promotional Items, Print Advertising and Brochures

We're in chapter 4: Marketing-Artillery for Sales, covering the use of promotional items, print advertising and brochures as part of your small business marketing program....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 1, Effective Small Business Marketing Programs; Writing Effective AIDA and Announcement Ads

We're in chapter 4: Marketing-Artillery for Sales, discussing the 4 parts of setting up an effective small business marketing program, and then writing effective AIDA and announcement type advertisements")...

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 2, Small Business Marketing Programs - Delivering your message via Direct Mail; Effective Press Releases and PR

We're in chapter 4: Marketing-Artillery for Sales, and discusses effective direct mail programs, press releases, and PR programs...

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 3, Small Business Marketing Programs - Using Promotional Items, Print Advertising and Brochures

We're in chapter 4: Marketing-Artillery for Sales, covering the use of promotional items, print advertising and brochures as part of your small business marketing program...

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



The Latest In Starting A Successful E-Store: Joe Kennedy - Jason Steinl KYGT Radio Interview

Talk show host Jason Steinl leads Joe through a comprehensive hour long radio interview on the latest in starting and growing a successful e-store. Includes what to sell, what Internet services to use, what you need to know, estimated costs, and how to figure if your margins are acceptable...

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 4, Small Business Marketing Programs - Delivering your message via printed newsletters, email marketing (aka spam), yellow pages ads, radio, television and CATV advertsing

We're in chapter 4: Marketing-Artillery for Sales, and discusses the best use of printed newsletters, why email marketing (aka spam) is often not effective, when to consider yellow-pages advertising, and how to consider and advertise through radio, television, and CATV (cable-television)....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]



Chapter 4 Part 5, Small Business Marketing Programs - Corporate Image, Trade Shows, Conventions, Co-op Advertising Programs, and Chamber of Commerce

We're in chapter 4: Marketing - Artillery for Sales, and discusses when to consider trade shows and conventions, explains co-op ad programs and how your business may team with a financial partner to reduce the cost of advertising campaigns, the pros and cons of chamber of commerce and similar networking organizations. Then, the discussion moves on to corporate identity issues such as trademarking, deciding upon a company name, slogan, logo, and colors....

MORE... | LISTEN | DOWNLOAD | MOBILE DEVICE

[ Tue, 18 Apr 2006 00:00:01 GMT ]







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